Açude Velho

Address: Downtown, Campina Grande, PB
Description: Açude Velho is one of the main postcards of Campina Grande. Built in the 19th century, it initially served as a water supply source for the city. Currently, it is a meeting point for residents and tourists, ideal for walks and leisure activities. Around it, there are monuments honoring illustrious figures of northeastern culture, such as the statues of Jackson do Pandeiro and Luiz Gonzaga. 

Museu dos Três Pandeiros

Address: Av. Dr. Severino Cruz, Downtown, Campina Grande, PB
Description: Also known as the Museum of Popular Art of Paraíba, the Museu dos Três Pandeiros was designed by the renowned architect Oscar Niemeyer. Located on the banks of Açude Velho, the museum is dedicated to the popular culture of Paraíba, with exhibitions celebrating music, crafts, and regional traditions. 

Vila do Artesão

Address: Av. Almeida Barreto, 410, São José, Campina Grande, PB
Description: The Artisan's Village is a space dedicated to local crafts, bringing together about 200 artisans in 84 chalets. Visitors can find a wide variety of handcrafted products, such as ceramic pieces, lace, embroidery, and leather goods. In addition to the shops, the village offers a food court with typical foods and cultural performances, especially during the June festivities.

Parque do Povo

Address: Downtown, Campina Grande, PB
Description: Parque do Povo is the main stage of the "Largest São João in the World," the famous June festival of Campina Grande. With an area of 42,500 square meters, the park houses stages for shows, June quadrilles, stalls with typical foods, and a scenic city that reproduces a northeastern village. Outside the June period, the place hosts various cultural events and is a meeting point for leisure activities.

Sítio São João

Address: R. Plínio Lemos, Dinamérica, Campina Grande, PB
Description: Sítio São João is a replica of a rural northeastern village from the early 20th century. During the June festivities, the site offers an immersion into regional culture, with performances of forró pé de serra, folk dances, typical foods, and exhibitions that portray the lifestyle of the sertanejo. It is a space that enchants visitors of all ages, providing a true journey into the past